Team

Meet Our Founding Team 

At Blue FireTM, our founding team brings expertise and passion to revolutionize the wellness industry: 

Anamika Kapur

Co-founder

Certified Heal Your Life workshop leader from the Louise Hay Foundation in London, England, and a certified Chakra and Reiki expert, Anamika is the chief innovator behind our product. With 27 years of experience in handling hospitality businesses and spiritual teaching, she brings a deep understanding of holistic wellness and innovation to Blue FireTM. Anamika Kapur is a key figure in wellness industry innovation, ensuring our products meet the highest standards of health and well-being. 

Anjeesh Choudhary

Co-founder

Former Chief Marketing Officer at SIS India Ltd., Anjeesh leverages extensive experience in driving marketing and sales strategies. He also served as the program manager for Chandrayaan 2 – Pragyaan navigation software, showcasing his technical acumen and leadership. Anjeesh Choudhary plays a pivotal role in advancing Blue FireTM‘s presence in the wellness market, combining technical expertise with strategic vision.

Subhash Kapur

Mentor

Our esteemed mentor, Subhash Kapur, is the founder of SteelBird Hi-Tech India Ltd., renowned for his legacy of SteelBird Helmets. With over 60 years of industry experience and the creation of 1500 products, Subhash’s visionary guidance shapes our journey towards excellence. Subhash Kapur’s influence ensures that Blue FireTM adheres to the highest standards of quality and innovation.

Together, our team is committed to crafting transformative wellness solutions that empower individuals to embrace vitality and well-being.